8 Reliable Infobip Alternatives for Omnichannel Communication

Discover the best Infobip alternatives that provide superior features, integration capabilities, and customer satisfaction for omnichannel communication.

Sergii Diachenko

CEO at DecisionTelecom

10.11.2025

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Infobip is a global cloud communications platform that helps businesses connect with customers through SMS, WhatsApp Business, email, and other channels. Companies use Infobip to send notifications, run marketing campaigns, and handle customer conversations across different messaging platforms.

Many businesses seek alternatives to Infobip due to issues such as confusing pricing, hidden fees, slow technical support, and a user interface that requires extensive training. Overlapping subscriptions also make it hard to plan budgets. Companies seek platforms with transparent pricing, faster support, and easier integration to help them improve communication efficiency.

If you're considering switching from Infobip, this guide reviews eight strong communication platforms. These options offer better features, easier integration, and tools to help both your customers and employees stay connected across all your messaging channels.

 

What do the top competitors offer?

Feature	DecisionTelecom	Zixflow	Respond.io	Routee	Trengo	Chatfuel	ManyChat	Tyntec
Multi-channel communication	✓	✓	✓	✓	✓	Limited	Limited	✓
A2P messaging	✓	✓	✓	✓	✓	✗	✗	✓
SMS API	✓	✓	✓	✓	✓	✗	✗	✓
RCS messaging	✓	✗	✗	✗	✗	✗	✗	✓
VoIP calling	✓	✗	✗	✓	✗	✗	✗	✓
Viber for Business	✓	✗	Limited	✗	✗	✗	✗	✓
WhatsApp Business	✓	✓	✓	✓	✓	✗	✗	✓
Verify API	✓	✗	✗	✓	✗	✗	✗	✓
SMS firewall	✓	✗	✗	✗	✗	✗	✗	✓
HLR lookup	✓	✗	✗	✗	✗	✗	✗	✓
Documentation	Comprehensive	Good	Good	Good	Good	Good	Excellent	Comprehensive
SDK libraries	✓	Limited	✓	✓	Limited	✓	✓	✓
Global coverage	190+ countries	Limited	Global	Global	Global	Social only	Social only	190+ countries
24/7 support	✓	Limited	✓	Limited	Limited	Email only	Email only	✓
Dedicated account manager	✓	✗	For enterprise	✗	For enterprise	✗	For enterprise	✓
Multilingual capabilities	✓	✓	✓	✓	✓	✓	✓	✓
Best for	Enterprise omnichannel	CRM-style messaging	Shared inbox teams	Balanced suite	Support teams	Social DM automation	Instagram/Messenger	Enterprise WhatsApp/OTP

 

How to choose the right omnichannel platform 

Choosing a messaging platform means weighing technical features against business needs like clear pricing, strong support, and easy integration.

Core features and capabilities

Choose a platform that covers all the channels your customers use, like SMS, RCS, WhatsApp Business, email, and voice. Make sure it offers reliable APIs and SDKs with clear documentation so you can connect it to your current systems easily. Look for automation tools like chatbots and drip campaigns to handle more customer interactions without extra manual work.

Key technical features to look for include HLR lookup to check if a number is valid before sending messages, which can improve delivery rates. Make sure the platform supports A2P messaging for both transactional and promotional messages. It should also offer a Verification API for two-factor authentication and one-time passwords (OTPs), plus a firewall to protect against fraud and spam in SMS delivery.

 

Coverage, scalability, and integration

If you operate globally or plan to, pick a provider with direct carrier connections in over 190 countries, not just resellers. This helps you get better pricing and delivery. Make sure the platform supports regional compliance rules, offers multilingual support, and can scale with your business without extra costs or limits.

Consider what you need to integrate. Look for CRM connectors to keep customer data in one place, eCommerce connectors to automate order updates and cart recovery, and marketing automation tools to run campaigns across channels. Webhooks are also useful for customizing workflows and getting real-time data.

 

Analytics, pricing, and support

Analytics should give you real-time reports so you can track message delivery, campaign results, engagement like clicks and conversions, and the full customer journey. You should also be able to download reports for compliance and presentations.

Transparent pricing is what separates a good provider from a frustrating one. Look for clear pricing you can see without talking to sales, no hidden fees for delivery reports or API access, and support for volume discounts as you grow. You should not have to sign long contracts or pay cancellation fees. Billing should be detailed, showing exactly what you pay for each message and channel.

Good support is key to running your messaging platform smoothly. Make sure you get 24/7 help by phone, chat, and email, with clear response times and fast answers for urgent issues. Look for clear documentation, including tutorials and API guides. The platform should be easy to train your team on and offer strong uptime guarantees, ideally 99.9%.

 

 

Top 8 alternatives for Infobip compared 

Now that you have an idea of what to look for, let’s dive into the details of our best recommendations for Infobip alternatives.

 

1. Decision Telecom

DecisionTelecom stands out as a top Infobip alternative because it brings together powerful features for large companies and easy access for smaller businesses. Infobip usually focuses on big organizations with complex needs and high budgets. 

In contrast, DecisionTelecom makes omnichannel communication tools available to more businesses. The platform is reliable, fully featured, and offers clear pay-as-you-go pricing, making it a good fit for many types of companies.

DecisionTelecom is built around an API-first approach, but they also offer easy-to-use web tools so anyone can get started quickly. Technical teams can build custom integrations, while marketing teams can launch campaigns fast without waiting for developers.

 

Features

• Omnichannel API: A single, well-documented API covers SMS, RCS, Viber, WhatsApp Business, and Voice. This makes development easier and lets businesses manage all their communications from one place.

• Direct Carrier Connections: DecisionTelecom connects to over 800 mobile operators worldwide. This reduces intermediaries and can improve delivery rates and latency.

• SMS Firewall: Their SMS firewall helps protect businesses and customers from smishing, spam, and identity theft.

• HLR Lookup: This tool enables businesses to verify the validity of a phone number in real-time, which helps improve delivery rates and reduce costs.

• 24/7 Support: DecisionTelecom offers round-the-clock support and dedicated account managers for each customer. This sets them apart from bigger providers who may not offer personal service.

 

Notable pros and cons

Pros	Cons
Intuitive interface designed for non-technical users requiring minimal onboarding​	Mobile app currently in development (web dashboard fully functional)​
Complete pricing transparency with no hidden fees or retroactive billing​	Some advanced enterprise features may require API technical implementation​
Strong 24/7 support with dedicated account management for enterprise clients​	Native CRM integrations are still expanding (comprehensive API available)​
Robust APIs with comprehensive documentation and code examples​	Enterprise clients may request documented delivery-rate benchmarks​
Easy integration into existing systems with webhooks and SDKs​
800+ direct carrier connections ensuring competitive per-message pricing​
Cascade messaging across WhatsApp, Viber, and SMS maximizes delivery​
HLR lookup eliminates invalid numbers before sending, reducing waste​

 

What Decision Telecom does better than Infobip

DecisionTelecom stands out from Infobip with its transparent and flexible pay-as-you-go plan. Businesses do not have to sign complicated contracts. With simple interfaces and responsive support, DecisionTelecom is a more agile and accessible choice.

Direct connections with carrier partners help block fraud and improve performance. Infobip has a large network, but DecisionTelecom focuses on building direct routes for better quality, especially for urgent messages like OTPs and alerts.

 

Pricing

DecisionTelecom has clear pay-as-you-go pricing with no hidden fees. Prices vary by country and channel, but are competitive for SMS, WhatsApp, Viber, RCS, and Voice.  

 

Customer reviews

 

Reach customers worldwide via text and call with Decision Telecom’s affordable communication platform.

Learn more | See pricing

 

 

2. Zixflow

Zixflow takes a different approach to omnichannel communication. Unlike Infobip, which mainly focuses on CPaaS, Zixflow combines CRM, marketing automation, and communication tools in one platform. This setup works well for teams that want to keep sales, marketing, and communication connected instead of separate.

Features

• Built-in CRM: Zixflow’s main feature lets you handle the whole customer journey, from lead generation to closing deals and supporting customers after the sale, all in one place.

• AI-powered automation: Zixflow uses AI to route leads, send OTPs, and launch personalized campaigns when someone visits your website or takes other actions, all across different channels.

• OTPflow: This feature uses AI to pick the best channel, like SMS, WhatsApp, RCS, or email, to send an OTP to your customer right when they need it.

• Integrations: Zixflow offers a seamless integration to popular business tools like Calendly, WooCommerce, and Shopify.

Pros and Cons

Pros	Cons
A single unified interface for messaging and operations simplifies management​​	Advanced analytics capabilities are less extensive than those of larger CPaaS providers​​
Transparent tiered pricing with clear web-published costs​​	Apple Messages coverage is not yet available​
Intuitive visual workflow builder praised for ease of use​	Chatbot builder is very basic compared to specialized platforms​
Easy integration with Make and Zapier for automation​	API and integrations are basic (no Zixflow triggers in Zapier)​
Responsive and helpful customer support team​	No AI functionalities available despite marketing mentions​
Mobile apps for on-the-go management with notifications​	E-commerce integrations limited (no WooCommerce or Shopify)​

Pricing

Zixflow has a free plan with limited features, or you can start with a paid plan at $39 per month for unlimited contacts, incoming messages, mobile app, and integrations. Costs go up if you need more contacts or extra features.

What Zixflow Does Better Than Infobip

Zixflow stands out because of its built-in CRM, which gives you a complete view of each customer. Its AI-powered automation is also easier to use and more advanced than what Infobip offers, with smart features like multi-channel routing and AI insights.

Customer reviews

 

 

3. Respond.io

Respond.io stands out in customer engagement by focusing on turning conversations into revenue. It is an AI-powered platform that helps companies manage large volumes of customer chats, especially for those who use WhatsApp as their main channel. The goal is to drive growth through direct conversations in marketing and sales.

Features

• Unified Team Inbox: Respond.io collects messages from WhatsApp, TikTok, Facebook Messenger, and other channels in one shared inbox for your team.

• AI Agents: The platform’s AI can handle common questions, help qualify leads, suggest products, and even process orders for you.

• WhatsApp Business Calls: Respond.io offers a fully integrated WhatsApp Business Calling solution so businesses can make and receive calls inside the platform.

• CRM Integration: Respond.io connects easily with popular CRM systems, even though it does not have its own built-in CRM.

Notable pros and cons

Pros	Cons
Strong multi-channel chat orchestration for unified inbox management	Voice or email capabilities may need workarounds for deeper integration
Team collaboration features, including assignments and internal notes	Apple Messages support is new and may have implementation bumps
Practical automation that makes sense for support workflows	The mobile app has lagging issues and missing features (can't select multiple files)
Good for support teams prioritizing fast response times	Unable to edit or highlight previously sent messages in the app
Responsive support team helps build workflows during onboarding	App requires manual refresh frequently and has longer load times

What Respond.io does better than Infobip

Respond.io is built for conversation-led growth, with a strong focus on WhatsApp. Its team inbox is easier to use than Infobip's, and the AI agents are more advanced and simpler to set up. It also lets users make WhatsApp Business calls, which sets it apart as a better choice for WhatsApp customer engagement.

Pricing

The pricing starts at $99 per month with up to 5 users and unlimited contacts. The costs go up for AI and automation functionalities. A free trial is available, and you can contact their sales team for more information.

Customer reviews

 

4. Routee

Routee is a cloud-based marketing automation platform that helps you create, manage, and measure campaigns across multiple channels. If you want an alternative to Infobip, Routee stands out for its strong analytics and flexible API options.

Features

• Multi-channel orchestration: Routee works with traditional SMS, voice, email, messaging apps like WhatsApp, Viber, and Telegram, and push notifications.

• Campaign automation: You can set up complex campaigns across channels using Routee’s visual workflow tools.

• Analytics: Track everything from deliverability to conversions in detail.

• API integration: Routee’s API is well-documented and facilitates seamless communication with your existing tools.

Notable pros and cons

Pros	Cons
Extensive channel range consolidated in one platform	UI depth and polish vary across different modules
Measurable analytics with detailed performance insights	The template editor has cursor positioning issues during editing
Reasonable automation tools for marketing workflows	Some reliability issues with ported numbers on certain routes
Cheapest and most reliable pricing for certain target countries	Customer support can be rude and unhelpful, according to some users
The good customer service team in Greece is praised by users	Account closure without data export access was reported by some users
Direct operator integration for better delivery rates	Setting up and platform understanding are challenging for new users initially

What Routee does better than Infobip

Routee offers more advanced and user-friendly marketing automation than Infobip. Its visual workflow builder lets you set up complex campaigns without needing to code. You also get detailed analytics to help you understand how your campaigns are performing.

Pricing

Routee uses a pay-as-you-go pricing model that adjusts to your channels and volume. You can try the platform for free with €5 in credit.

Customer reviews

 

5. Trengo

Trengo is a customer engagement platform built around an AI-powered omnichannel inbox. It helps businesses manage customer messages, automate routine tasks, and improve response times while keeping interactions personal. For teams that want a straightforward, AI-focused alternative to Infobip, Trengo is worth considering.

Features

• AI Journeys: With this, businesses can set up automated customer routing using a no-code builder.

• Omnichannel Inbox: Trengo brings together messages from WhatsApp, email, web chat, and social media in one place.

• Team Collaboration: The platform includes internal notes, conversation assignments, and real-time notifications.

Notable pros and cons

Pros	Cons
Easy to use with an intuitive shared inbox for support teams	Limited advanced marketing automation capabilities compared to full suites
Good collaboration features and team-friendly workflows	Customer support is slow and inefficient, according to multiple reviews
Excellent, responsive support team praised in positive reviews	Multiple sudden price increases with unstable pricing (more than doubled for some)
User-friendly platform with modern interface	Software is buggy with frequent errors and technical issues
Outstanding service when working properly	Conversions are now capped, requiring additional payment for more support requests
Valuable tool for streamlining multi-channel communication

What Trengo does better than Infobip

Trengo stands out from Infobip because of its focus on AI and its simple, user-friendly design. It is made for non-technical users to get started quickly. The AI Journeys feature also makes it easy to automate customer routing.

Pricing

Trengo uses tiered pricing, starting at $405 per month for ten users and 500 conversations per month. The price increases with more users or additional features. There is also a free trial.

Customer reviews

 

6. Chatfuel

Chatfuel is an AI platform that helps e-commerce businesses automate sales and manage customer support on messaging apps. It offers an alternative to Infobip for companies looking to use AI to increase sales, recover abandoned carts, and improve customer experience.

Features

• ChatGPT built-in: Chatfuel uses ChatGPT to make conversations more natural and engaging.

• Native TikTok integration: Chatfuel lets businesses automatically reply to TikTok DMs and comments.

• E-commerce focus: Chatfuel is built for abandoned cart recovery, upselling, and cross-selling, and it works with Shopify.

Notable pros and cons

Pros	Cons
Fast speed to value with pre-built templates for quick deployment​	Poor SMS and telephony capabilities require pairing with other services​
Social-first automation optimized for Facebook Messenger and Instagram​	Not suitable for email, voice, or Apple Messages communication​
Accessible pricing tiers for small businesses and creators​	Limited to social DM automation, lacks enterprise-grade features​
No coding required makes it accessible to non-technical marketers​	Advanced workflows and conditional logic are more limited than specialized platforms

What Chatfuel does better than Infobip

Chatfuel focuses on e-commerce automation and offers deeper AI features for online stores. Its TikTok integration is unique and not available with Infobip.

Pricing

Chatfuel has a free plan with basic features. Paid plans start at $23.99 per month, with pricing based on the number of conversations and features.

Customer reviews

 

7. ManyChat

ManyChat is a chat marketing tool that helps businesses automate messages on social media and SMS. It's a great alternative to Infobip for anyone looking for a simple and affordable way to run marketing campaigns that engage customers.

Features

• Flow Builder: ManyChat's flow builder lets you create chatbot automations with a simple drag-and-drop interface.

• Live Chat: You can switch from chatbot to human agent in any conversation when needed.

• Advanced Segmentation: Segment your audience by behavior, interests, or demographics.

• Analytics: Track conversion rates, engagement, and message performance with built-in analytics.

Notable pros and cons

Pros	Cons
Marketer-friendly UI designed specifically for social campaigns	No native SMS or WhatsApp support without third-party add-ons
Strong social media automation with proven templates	Narrow channel breadth is limited to Facebook and Instagram
Quick wins are possible with pre-built flows and campaign templates	Costs escalate quickly as the subscriber list grows, especially with add-ons
Generous free plan (1,000 contacts) for testing platform	Less cost-effective for enterprises compared to platforms with more flexibility
30-day money-back guarantee provides a risk-free trial period	WhatsApp conversation fees and AI features add significant costs
Built-in analytics tools track chatbot performance in the Pro plan

What ManyChat does better than Infobip

ManyChat stands out for its simple, easy-to-use design. It's a strong choice for small businesses and solo entrepreneurs. The visual flow builder is especially helpful since you don't need any coding experience to set up chatbot automations.

Pricing

ManyChat offers a free plan, plus Pro plans that start at $15 per month. The price goes up as you add more contacts.

Customer reviews

8. Tyntec

Tyntec provides mobile communication solutions for enterprises, with a focus on security, reliability, and supporting the mobile customer journey. It is a strong option for organizations that need secure and dependable communications for use cases like two-factor authentication, transactional alerts, and customer support.

Features

• Comprehensive Tool Set: Tyntec's platform includes tools for verifying customer data, authenticating users, and sending personalized messages.

• Reliable Connectivity: It operates as a Tier 1 network operator with direct connections to mobile operators worldwide, which supports reliability and security.

• Pre-built Integrations: The platform offers a web tool for service access, so there is no need to build a custom API integration.

Notable pros and cons

Pros	Cons
Device compliance and high reliability for regulated industries​	UX can be technical and geared toward developer audiences​
Strong APIs with comprehensive documentation and SLA guarantees​	Pricing and onboarding are meant for larger enterprise teams​
Enterprise focus with dedicated account management​	Not ideal for small businesses or non-technical users​
Carrier-grade infrastructure ensuring delivery for critical messages​	Limited self-service capabilities require a sales contact for setup

What Tyntec does better than Infobip

Tyntec stands out from Infobip with its focus on security and reliability as a Tier 1 network operator with over 20 years of experience. Its no-code implementation also makes it accessible for organizations without dedicated development resources.

Pricing

Tyntec offers custom enterprise pricing. Contact sales for details. There is no free trial.

Customer reviews

A quick summary of the top 8 Infobip alternatives

Platform	Best for	Pricing starts at	Free trial?
DecisionTelecom	One platform for all your communication channels with automation and transparent pricing	Usage‑based; contact for region rates	Yes
Zixflow	CRM‑style messaging and campaigns with easy integration	Tiered, transparent web pricing	Yes
Respond.io	Shared team inbox and multi‑app chat orchestration	Per‑seat + channel fees	Yes
Routee	Balanced SMS, email, and voice with analytics	Usage‑based	Yes
Trengo	Intuitive shared inbox for non-technical users	Per‑seat plans	Yes
Chatfuel	Social DM automation at scale	Tiered by usage	Yes
ManyChat	Instagram/Messenger campaigns with templates	Freemium + paid tiers	Yes
Tyntec	Enterprise WhatsApp, OTP, and CPaaS reliability	Custom quotes	No

 

 

 

Conclusion

Omnichannel communication has changed. It is no longer controlled by just a few big companies. Now, there are many flexible and easy-to-use platforms that let businesses pick what works for them. Infobip is still a strong option for large companies, but the eight alternatives here show there are plenty of choices that are often easier to use, more affordable, and a better fit for today’s businesses.

Choosing the right Infobip alternative comes down to what you need most. If you want a reliable, all-in-one platform with clear pricing and a solid API, DecisionTelecom stands out. If you need a growth stack that combines CRM and AI automation, Zixflow is worth a look. For businesses that use WhatsApp first and want to turn chats into sales, Respond.io is built for that.

Marketers who want strong automation tools should check out Routee. If you need simple, AI-powered customer service, Trengo is a good pick. E-commerce businesses looking to automate sales and support on messaging apps can try Chatfuel. If you are new to chat marketing and want something easy, ManyChat is a solid place to start. For those who need secure and reliable mobile communication, Tyntec is a trusted choice.

The best way to choose is to try the free trials. Test the features that matter most to you and see what works for your team. With a bit of research, you can find a platform that fits your needs now and helps you grow later.

Ready to explore a reliable Infobip alternative? Sign up for DecisionTelecom today and experience the difference of transparent pricing, direct carrier connections, and round-the-clock support.

 

With Decision Telecom, you can implement a holistic marketing and communications strategy across multiple channels, including SMS, RCS, voice, Viber, and WhatsApp.

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