Improving New Year Bulk SMS Messaging for Retail: Examples and Engaging Templates for SMS-2024

New Year holidays are a good reason not only to remind customers about yourself, but also to increase sales. Many customers purposely postpone purchases until the pre-holiday season, expecting favorable discounts and opportunities to save money. They add all their favorite products to their shopping carts to keep track of price changes. But some potential customers get lost over time, forgetting about their intended purchases. New Year's bulk SMS messaging will help to bring them back into the sales funnel and bring them to the order placement.

How to Create Promo Offers?

Businesses should structure discounts for their target audience in a way that benefits both parties. New Year offers should encourage clients to purchase more items from the store's assortment, leaving a more substantial amount at the cash register than they would have spent without promotions. Here are a few practical examples of holiday bulk SMS messaging.

Secret Santa

Organize a Secret Santa gift exchange for your customers. Select several items from your product range at the same price. Encourage people to buy them, participating in the "Secret Santa" game. Send out a message to your phone number database:

"The Secret Santa gift exchange has started! Make a purchase for 300 UAH and get a surprise from Secret Santa with free delivery. Promotion details: (link)".

The goods bought by your customers within this game, number them, and then randomly — with the help of special online services — distribute them among all participants of the campaign. When placing an order, each customer will leave their contact and mailing information. Using them, organize free delivery of surprises to the recipients.

Gift Marathon

Choose a few product items from the assortment and add small gifts to them. Opt for complementary items that can be used alongside the main product as a surprise. Send an SMS with the following content:

"The marathon of gifts has started! Only from December 20 to 25:

• Buy cocoa and get a pack of marshmallows as a gift;
• Order coffee and receive vanilla syrup as a gift.

For gifts: (link)".

Ensure you limit the promotional offer in time or specify limited gift boxes to prompt quick decision-making.

Free Shipping Extravaganza

With transportation and logistics costs rising, offering free shipping becomes an attractive holiday bonus. In your New Year's Eve text, inform customers:

"Have you found your perfect present yet? Only on December 23, 24, and 25, enjoy free delivery for all orders over 750 UAH. Choose a gift: (link)."

Considering New Year's Bulk SMS Messaging? Choose DecisionTelecom for Competent Setup

DecisionTelecom can assist you in setting up effective New Year's bulk SMS messaging to increase your average check. Additionally, we can organize additional message sending in Viber and WhatsApp to broaden your target audience's reach.