Author's articles
29.03.2024
How to use WhatsApp to track and update orders
WhatsApp developers offer two software solutions for business: WhatsApp Business and WhatsApp Business API . The first one is free, it allows...
27.03.2024
Comparing Two-Way vs One-Way Сommunication
To encourage a potential customer to purchase, it’s not enough to attract attention with a flashy product or an interesting service for a...
13.03.2024
How to build successful customer relationships using two-way communication
Two-way communication is an important component of customer interaction. It allows you to communicate in the form of a dialogue, which is...
11.03.2024
How is the protection of RCS chats ensured?
Users of RCS chats don't have to worry about privacy. All photos, audio and text messages are securely protected by end-to-end encryption....
06.03.2024
Hedy Lamarr and her invention that changed the world and communications. The pros and cons of Wi-Fi calls. Wi-Fi or cellular network?
Hedy Lamarr (Hedwig Eva Maria Kiesler) is a Hollywood actress and inventor who made history thanks to her contribution to the development of...
29.01.2024
A Quick Guide to Creating a Viber Chatbot
A Viber chatbot is a simple yet effective marketing tool that finds relevance in different business domains. It empowers you to automate...
29.12.2023
Cold and Hot Messaging: A Comparative Analysis
Executing effective SMS marketing involves adhering to fundamental principles such as audience segmentation and understanding customer needs....
17.11.2023
SMS or Push Notifications: Which to Choose
Smartphone users are increasingly favouring shopping via mobile apps. That is why companies claiming to be market-leading consider the launch of...
01.11.2023
Texting vs Calling: What to Use in 2024
Every business, at different stages of its growth, needs to sendcommunications to existing and potential clients. The choice between voice...
