Binary SMS messages are an easy way to make your messaging memorable

Now it is very difficult to surprise a user with multimedia content, but the use of pictures, audio, and gif in traditional text messages still looks unusual and advanced. Especially in the minds of subscribers who receive such SMS.

What is the secret of the developers? The answer is simple: binary SMS messages that open up new horizons in creating colorful and engaging business messaging.

What is a binary SMS message: we explain it on our fingers

A binary SMS message is a concise text SMS in XML format with rich content such as small multimedia files such as short videos, images, audio.

Unlike traditional SMS, which is formed using the standard 7-bit ASCII text encoding, binary SMS is encoded in binary format. The weight of such a message is 140 bytes.

Due to the presence of non-text content, the number of characters in such a notification is limited. As a rule, the limit is up to 140 to 160 characters (in the usual - a maximum of 480).

The cost of binary SMS may be slightly higher due to the additional data transfer required.

Binary SMS Attributes

The attributes of a binary SMS message are various parameters and properties that can be set or included in the structure of the message itself. They are typically used to manage and configure the transmission of SMS, as well as in the processing and interpretation of data by the recipient.

Here are some common attributes of a binary SMS message:

• Header (UDH) - contains information about the structure of the message and its data type.
• Message length - determines the number of bytes or bits occupied by it and allows the recipient to correctly interpret the data.
• Protocol identifier (PID) - specifies the protocol used to send the notification.
• Data Encoding Scheme (DCS) - defines the encoding scheme used for the message payload.

These attributes are the main and most important for binary SMS because they define their key characteristics and properties.

How to send this type of SMS

To send a binary SMS message, a company needs to integrate a specialized API into an existing application or system or use the services of a service that supports the transfer of binary data.

Please note that not all mobile devices can receive binary messages. It depends on the type of phone, and on the support of such SMS by the subscriber's telecom operator.

At last

In general, binary SMS messages are a useful tool for optimizing commercial messages, both in terms of the variety of text content and the reliability of sending messaging.

To make sure your SMS reaches your customers and works effectively for your business, choose a reliable A2P messaging provider.

Decision Telecom is a licensed A2P messaging provider. We offer reliable and affordable mobile communications for businesses and enterprises. Do you want to set up messaging via instant messengers and SMS all over the world? Contact us today.